Our 2023 in a nutshell
Thank you for an amazing year!
First and foremost we want to extend a sincere Thank You to each and every one of you, our customers, fans, partners & team members for your support throughout the year.
This year we have launched more new models, shipped to more countries, packed more parcels, worked with more designers and created more new partnerships than ever before. Not to mention our team has doubled since last year!
This wouldn't have been possible without your passion, your involvement and your support.
Thank you and we look forward to exceeding all of your expectations next year!
HERE'S WHAT WE'VE BEEN UP TO
A NEW DESIGNER PROGRAM...
After months of planning we launched our designer program pioneered by Daniel Helms (DanielsMOCs). Here designers worldwide can launch their models on The Block Zone and here you can also learn more about the design process and the real impact that the designer community has on our success.
...NEW PACKAGING...
Rolling out our new packaging was a true challenge. Tens of box manufacturers & hundreds of failed prints later we're extremely excited to say that over 20% of our collection comes packaged in our new boxes! We aim to get to 80% by the end of 2024 with tens of unique box designs.
...AND NEW SPONSORSHIPS.
This year we've continued our support for the #WERACEASONE initiative launched by Formula 1 in 2021 and this means we've been placed on some of the 2023 F1 chequered flags!
Yep, you've probably seen us on the waving flag as Max passed the finishing line in Spa this year!
Our goal was 1 per day
WE'VE RELEASED 450+ NEW MODELS...
The vast majority were requests from our own VIP Customers. Keep those requests coming!
A 2+ YEAR ENDEAVOUR
...INCLUDING THIS MASSIVE ANTONOV 225...
After years of continuous requests from our customers & fans we managed to pull some strings and launch the world's largest Antonov 225 block model at over 100cm wingspan!
A BRAND NEW COLLECTION
...AND EVEN A BRAND NEW COLLECTION.
After launching the Antonov we got inundated with requests to release more cargo & military aircraft. So we of course had to oblige and our new Flight Collection now features over 30 of the world's most iconic aircraft!
ORACLE RED BULL RACING
THE ORACLE RED BULL RACING CAR WAS OUR MOST POPULAR RELEASE...
After 7+ years of requests from hundreds of fans we managed to pull some strings and launch a fully licensed RB19, assembled by thousands worldwide!
1:8 SCALE R34 GT-R
...THE R34 WAS A CLOSE SECOND...
We've wanted to release a 1:8 scale R34 for years and in 2022 we made our dream come true. It was a massive hit and the love carried on through 2023 with it being the second most popular model of the year!
NOTRE DAME CATHEDRAL
...AND THE NOTRE DAME WAS OUR PERSONAL FAVOURITE.
It sold out three times during the year, once within 24h of making a few hundred units available. One of the most detailed block models ever released, just check out that facade...pictures simply don't do it justice.
SUMMER CAMP HAS NEVER BEEN BETTER
WE'VE PARTNERED WITH NEW SCHOOLS...
This year we've continued our work with helping schools and educational programs get access to affordable, tailor made block models to help teach engineering to young children worldwide. This is a project that continues to be close to our hearts.
Once again, a special thank you to Zach, you started it all for us 3 years back!
FROM US & CANADA TO EUROPE & MORE
...AND HAVE SPONSORED NUMEROUS EVENTS WORLDWIDE.
We always love sharing our models face to face with our fans at events, so we try to make it to as many as we can! This year we made many new friends through events like the Ozark Euro Rally and reached many fans through groups like Audi Club NA & more.
YOU COULD BUILD A HOUSE FROM THAT
OUR CUSTOMERS PUT TOGETHER OVER 58,000,000 BLOCKS...
If you put them all end to end it would be enough to loop around the world. Twice.
OVER ONE THOUSAND
...AND ASSEMBLED 1,369 DIFFERENT DESIGNS.
We pride ourselves in having the world's largest collection of unique models and it's clear that this year we didn't disappoint.
46% OF THE WORLD
WE'VE SHIPPED MODELS TO 89 DIFFERENT COUNTRIES...
Our models have reached the hands of customers in almost 30% of the world's countries this year - almost double that of 2022. The newest addition to the list was Bosnia and Herzegovina in December 2023!
14X THE POPULATION OF AUSTRALIA
...OUR POSTS HAVE BEEN SEEN ON OVER 340,000,000 NEWS FEEDS...
This Speed Build of the Oracle Red Bull Racing RB19 was the most watched video with over half a million views accross all platforms!
Original content. Always.
...WE NOW HAVE OVER 165,000 FANS ONLINE...
Thanks to everyone who followed us on our journey this year we've more than doubled The Block Zone's fanclub!
ROCKING THE INITIAL D HAIRSTYLE
...AND WE'VE EVEN MADE SOME FEATHERED FRIENDS ALONG THE WAY.
Jokes aside though, we're extremely humbled to see how far we've come on this journey together alongside you and 160,000 other fans worldwide.
AND DID WE MENTION...
Keep them coming, we love seeing your builds
...EVERY IMAGE ON THIS PAGE WAS TAKEN BY OUR CUSTOMERS
And that's not all. Every picture we post on our Facebook & Instagram pages also comes from our customers. We love seeing your builds come to life and we always want to share them with the world, so email your newest creations over so we can get you featured!
THANK YOU FOR AN UNFORGETTABLE 2023
THANK YOU FOR MAKING IT ALL POSSIBLE
Thank you for the support, for the likes, for the emails, for the Facebook messages, for the pictures, for the videos, for everything. At the end of the day this is a true passion for us, we love sharing it with the world and we get really excited when we hear from you and see your own builds come to life!
